Email notifications are sent out to backers on two specific events; when the pre-orders phase starts, and when campaign ends.

When pre-orders start

An email notification is sent out to all committers to let them know that pre-order process has just started, and that they’re guaranteed the lowest price including a button that links to the campaign’s page, 

When campaigns ends

An email notification is sent to backers who pre-ordered to let them know that the campaign has ended and that their pre-order process has completed and their payment is captured.

You can modify both email notification HTML templates and use variables such as campaign name, campaign url, shop name and shop url. You can also reset those templates by clicking the reset button show below: