Fundlify campaigns have a unique two-phase process (Commit & Pre-order); the first phase is Commit; It's a way for backers to guarantee a deal price for a campaign they want to support. Backer commit only by leaving their email, no payments are collected during the Commit phase. Committers are like early bird adopters of a product and therefore they're entitled for a special deal. The second phase is Pre-order; It's a phase were pre-orders are actually captured, usually starts when the number of commits goal is reached. All committers will be notified in an email when the pre-order phase starts where they'll be asked to complete their order. Commit & Pre-order process helps  backers to feel super confident and safe knowing that the campaign has actually reached the number of commits goal, which means that the product they are about to pre-order will be manufactured and delivered as promised.